We learned a lot of best practices in this guide!
Click on the boxes below to reveal the key takeaways from each section.
Click on the benefit boxes below to get the most out of your interactive assessments.
Learn about your prospects based on their own behaviors. This data can be leveraged during sales calls or for future content opportunities.
Gather meaningful insights into user pain points and needs by their choices to the questions.
Create a more personalized experience for the user by only showing them content that is related to their needs.
The Quick Start cloud includes over 150 Quick Start templates to help expedite your interactive content project. Under the assessment category, you will find dozens of Quick Starts that range from Report Cards that provide users with a grade to Easy Assessments that are built to launch quickly. Explore some of our assessment Quick Starts to find one that works for you!
Use this Quick Start to uncover interest, intent and pain points while providing high value to your visitors. It starts with a low gate of just an email address and includes lead-gen calls-to-action on the results page. After the gate, your visitors step through questions to grade themselves on your report card topic. Visitors are then taken to the results page where resources are provided dependent on the score they received.
The Easy Crawl, Walk, Run Assessment is one of our “easy” Quick Starts, designed to launch in under an hour, with minimal or no training. This experience begins on a welcome page that shows the value of the assessment in three simple bullet points. The first question of the assessment is presented below the benefits list, allowing users to jump right in. Iconography guides the user to scroll down to begin. Users are encouraged to flow through the five-question, multiple-choice assessment.